Video School:
Smartphone Video for Business

MASTER THE FUNDAMENTALS

Practical, no nonsense, no experience needed. Video School where you will learn how to create great videos from scratch.

Learn how your phone works, how to shoot, what formats to use and when, basics like lighting, sound, and framing. Specifically designed for business people who have never made a video for their business before and have NO IDEA where to start or what to do.

By the end of Video School, you’ll be confidently creating simple, effective videos for your business using your phone – without overthinking, overproducing, or hiding anymore.

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Social Proof

“I attended the video workshop with Merrin in December and came away with some great new skills. Being able to edit videos on the go, rather than wait to get home and hop on the Mac, made it easier to do things on the go.

We also touched on the styles of social media marketing we can do and how we should never be afraid to mix things up, do something new and showcase our authentic style. Watch out world, here I come!

Thanks Merrin.”

Sarah

 

“I attended Merrin’s Workshop recently, and it was full of useful insights when it comes to making Reels, what to do, what not to do and most importantly HOW to do it well. We covered every aspect of making a Reel, Camera tips, Lighting tips, and Sound tips, Content tips, Hooks, Sizes of Reels and Ratio, and what B-Roll Reels/Videos are.

I highly recommend you get in touch with Merrin to learn about Reels – she has a lot of experience working in T.V., and is patient, kind, generous with her time, and has a great sense of humour, and most importantly encourages you to “start” making Reels!”

Deb

YOUR STORY

With millions spent on testing we’ve found that copy heavy landing pages outperform
landing pages that are design heavy. As a former graphic designer this was disappointing
but the results were too dramatic to ignore, so we include large sections that introduce our
audience to us, our product, why we made it and the impact it has had on people’s lives.
This section needs to be extremely compelling and it’s something you should spend a lot of
time thinking about. Feel free to include images that provide more context to the story that
you’re telling.

This literally performed 25% better than the version that was graphic heavy meaning that
over the course of a year, this copy was worth over 2 million dollars. Don’t underestimate
the power of well written copy!
You can make this as long as you want but I’m going to stop here for the template…
You get the idea

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MORE SOCIAL PROOF

You can include customer highlights, messages people have sent you, etc etc.
The more authentic the better

ABSOLUTELY LIFE
CHANGING

– Tom Cruise

BEST PRODUCT EVER

– John Travolta

THANK YOU SO MUCH

– Abraham Lincoln

What I want to do for you..

I help business owners get confident, visible and consistent on video using the phone they already have.

Not filmmakers.

Not creators chasing trends.

Business owners who want leads, trust and sales.

Who is this for

This is for you if:

  • You run a business and need visibility
  • You want confidence, not perfection
  • You’re happy using your phone
  • You want results, not reels for ego

This is not for you if:

  • You want cinematic video
  • You’re chasing viral trends
  • You don’t want to be seen at all

THE OFFER

$495.00

– One Time Payment

– Money Back Guarantee

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The Guarantee

If you show up, take part, and actually try the exercises, and by the end of Video School you still feel stuck, unsure, or less confident about video than when you started, email me and I’ll refund you. No hoops, no awkward conversations. This program exists to help you get visible, if it doesn’t do that for you, you shouldn’t pay for it.

These programs are built for people who are willing to show up and do the work. If you participate, follow the process, and genuinely engage – and you don’t walk away clearer, more confident, or better positioned than when you started – we’ll have a conversation and find a fair solution. I stand behind the work, and I expect the same level of commitment from you.

EVEN MORE SOCIAL PROOF

“I KNOW, I KNOW, IT FEELS LIKE
BEATING A DEAD HORSE BUT IT
MAKES PEOPLE TRUST YOU!”

“AND THERE ARE HUNDREDS OF
WAYS TO LAY OUT SOCIAL PROOF
FROM QUOTES TO CASE STUDIES TO
MESSAGES ETC ETC”

FAQ

Do I need to be confident on camera before I start?

No. Confidence comes after you start. That’s the whole point.

What will I actually learn?

How to feel more confident on camera, know what to say, film simply on your phone, and show up consistently without overthinking or perfectionism.

Do I need fancy equipment or editing skills?

No. You’ll use the phone you already have and keep editing simple and optional.

Is this about being an influencer or posting every day?

Then yNo. This is about business visibility – building trust, clarity, and familiarity – not chasing trends.ou need to work on your offer, your copy, and your ads.

Do I have to attend live?

Live is encouraged, but not required. Replays are available if you can’t make it.

What if I miss a session or fall behind?

That’s okay. The program is designed to be forgiving. Progress matters more than perfect attendance.

Who is this actually for?

Business owners who want to be visible and are willing to try, even if it feels uncomfortable.

What if I don’t have much time or I’m not sure I’m ready?

That’s exactly who this is for. The sessions are short and practical. The real cost isn’t the program, it’s another year of staying invisible.